Morbi, Gujarat

MatruOS for Morbi's tile and sanitaryware makers

Name: MatruOS
Brand: MatruOS
Price: 399 INR
Availability: InStock

Morbi is the centre of India's ceramics trade. A Press Information Bureau factsheet of October 2025 describes it as the world's second-largest ceramic production cluster, with over 1,100 manufacturing units, an annual turnover of about USD 6.5 billion, and over 90% of India's ceramic production. Most of what it makes leaves Gujarat, on credit, to dealers in every state.

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Trade clustersMorbi ceramics

Dealer dues, GST across states, buying and stock for tile plants and traders.

01How business works in Morbi
02Where the pressure builds
03What MatruOS sets up for a Morbi business

How business works in Morbi

Plants around Morbi, Wankaner and Thangadh press, glaze and fire wall tiles, floor tiles, vitrified tiles and sanitaryware. Much of the output is sold through Morbi trading firms, known locally as marketing companies, that pack it in their own brands and sell to dealers and showrooms across India. Exporters ship to the Gulf, Africa, the Americas and South-East Asia.

Trade runs on credit. Dealers commonly pay in 30 to 90 days, and longer when the market is slow. Every box carries a shade and size batch, and a dealer supplying a project wants all of it from one batch.

Fuel is the other constant. After the National Green Tribunal's 2019 order against coal gasifiers in Morbi, plants run on natural gas or propane, so a change in the gas price moves the cost of every square metre.

Where the pressure builds

Dues spread across statesDozens of dealers, each a few lakh, paying at different speeds. Knowing who to call first takes a full day with the ledger.

The right tax on every billMost sales go out of state with IGST; local sales carry CGST and SGST. One wrong state code puts the tax in the wrong head.

Buying at plant scaleClay, feldspar, frit, glaze, ink and cartons from many suppliers. Short or rejected deliveries are easy to miss when the bill arrives.

Export paperworkExport invoices in foreign currency, with an LUT on file each year, alongside domestic billing.

What MatruOS sets up for a Morbi business

Say "we make vitrified tiles in Morbi and sell to dealers across India" and MatruOS sets up the trade: items with HSN 6907 or 6910, the right GST on every dealer invoice, dealer balances, purchase orders with approval and a three-way match before paying.

How it works

How it goes in MatruOS

Describe your plant or trading firmOne sentence picks the trade and sets up its registers.
Add dealers and suppliersWith GSTIN and state, so the tax heads on each invoice are right.
Add your seriesEach item with size, unit, HSN code and GST rate.
Bill and collectMake invoices, record payments by UPI or bank, and see dues on Home.

Questions

Questions people ask

Does MatruOS work for a marketing company that does not own a plant?

Yes. Describe the business as a tile trader or marketing company, and MatruOS sets up for buying from plants and selling to dealers, with purchase orders, goods received and supplier bill matching.

Can I make export invoices?

Yes. An invoice to a customer outside India can be in a foreign currency such as US dollars, with place of supply 96. Without an LUT on file it charges IGST, and MatruOS shows where to add one.

Can dealers' advances be recorded?

Yes. Record the advance with a receipt voucher and set it against the invoice when the goods are billed.

Where to go from here

GST invoicesPick the customer and items. The tax split, HSN and amount in words are done for you.IGSTThe single GST charged on sales between states, on imports, and on exports and SEZ supplies.Batch numberA code that identifies goods made or received together, so a lot can be traced, sold in order or recalled.

Run the whole business on one system Set up for your trade.

Describe your business once. MatruOS sets up your apps, brings in your data and puts Muni and the AI team to work, with your approval on every step that matters. 7-day free trial, no card needed.

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