Your customers
- Ad agencies
- Brands
- Corporates and PSUs
- Creators and YouTube channels
- Music labels
- Real estate developers
- Government departments
Creators, media and online selling · Services
MatruOS for a video production & YouTube studio
Set up the way a video production & YouTube studio runs: project fees for ad films, corporate films, brand content, music videos and YouTube shows (production fee usually 15-25% over line cost); monthly retainers for content series; some gear and studio-floor rental. Routines, workflows, registers, licences and an AI team that knows the work are ready when you sign up.
Ready when you sign up
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What this solves
What a video production & YouTube studio deals with today, and what MatruOS sets up for it
Today
Projects go over budget and the overrun is found only after delivery. Client balances stuck for 60-120 days after delivery.
In MatruOS
MatruOS sets up 9 routines, 2 workflows, 3 registers and 11 licences for a video production & YouTube studio, with an AI team that reads your own records and prepares the work.
What changes
The right person is reminded at the right time, approvals wait for whoever decides, and every licence has a renewal reminder. Anything that sends, pays, signs, files or deletes waits for a person's approval.
Where you sit
MatruOS starts from how your business earns
Who you sell to, who you buy from, how credit moves and where you sit in the chain decide how your screens, reminders and reports are set up.
- brand
- agency
- production house
- crew and vendors
Your suppliers
- Freelance crew (DOP, gaffer, sound, art, make-up)
- Camera and light rental houses
- Cast and casting agents
- Location owners
- Post houses (colour, VFX, sound)
- Music licensing libraries
- Caterers and vehicle hire
Credit and cash
Client pays 40-50% advance, 25-30% on first cut, balance on delivery; agencies pay balance in 45-90 days; crew paid within 7-30 days of shoot; rental houses on 15-30 days for regulars
Advance funds shoot costs; crew and rental paid before the client balance arrives; one large unpaid balance can stall the next project
Your screens use your words
CustomerClientOrderProjectItemDeliverableStaffCrewSupplierVendor
How it works
How MatruOS is set up for a video production & YouTube studio
Set-up takes a few minutes. After that, you change only what is different in your business.
- Describe the business in one lineFor example "Video production & YouTube studio", typed when you sign up.
- Recognised as a video production & YouTube studioRoutines, workflows, registers, items, licences and the AI team for this trade are set up for you.
- Bring your dataCustomers, items and balances come across from Zoho Books, Vyapar, Excel and others. For Tally, our team helps you move the data while Tally import is checked on the live app.
- Approve and runThe AI team prepares the routine work. A person approves anything that sends, pays, signs, files or deletes.
Your AI team
What the AI team does for a video production & YouTube studio
Each job goes to a member of your AI team. It reads your own records and prepares the work. Anything that sends, pays, signs, files or deletes waits for a person's approval.
Drafts the next-day call sheet from the schedule with crew, cast, gear and location, and flags missing permissions or releases
Asks you before sending
Totals actuals by head against budget per project, flags overruns over 10% and drafts a change order for extra scope
Asks you before sending
Lists milestones reached but not billed and balances past due, and drafts invoices and reminders
Asks you before sending
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How you run
Your routines, already on a timetable
Each routine has a time, a person and its steps with the checks that matter. MatruOS reminds the right person and keeps the record. Open one to see its steps.
Every day
11:00 amEdit progress and revision check
- 1Review cuts in progress against the shot list and client notes
- 2Count revision rounds used against the contract
- 3Revision rounds used
7:00 pmNext-day call sheet
- 1Confirm crew, cast, gear, vehicles and food for tomorrow's shoot
- 2Send call sheet with call time, location pin and schedule
- 3All permissions and releases for tomorrow in hand
8:00 pmShoot day wrap and data backup
- 1Offload cards to two drives and verify file count and size
- 2Log shift hours and overtime per crew member
- 3Two verified copies made
Every week
FriWeekly budget against actual
- 1Enter every crew, rental and vendor bill against the project budget
- 2Flag heads more than 10% over budget
- 3Raise change orders to the client for extra days or scope
TueCrew and vendor payouts with TDS
- 1List crew and rental bills due this week
- 2Deduct TDS at the right rate and pay
- 3Payments overdue beyond 30 days
Every month
1stClient milestone billing and dues
- 1Bill milestones reached (first cut, final delivery)
- 2Send reminders for balances past due
- 3List balances older than 60 days
6thMonthly TDS deposit and GST returns
- 1Deposit TDS deducted last month by the 7th
- 2File GSTR-1 by the 11th and GSTR-3B by the 20th
- 3Export invoices marked under LUT
Every year
AprYearly gear insurance and showreel update
- 1Renew equipment and shoot insurance
- 2Update the showreel with the year's best work (with client consent)
- 3Renew LUT for export work
Workflows
Each stage goes to the person who handles it
Work passes stage by stage to the right person. Stages marked for approval wait for the person who decides.
Brief to final payment
- 1Brief received
- 2Treatment and budget sent
- 3Client approves budget and pays advanceNeeds approval
- 4Pre-production and permissions
- 5Shoot done and footage backed up
- 6First cut approvedNeeds approval
- 7Final delivered
- 8Balance received
Extra day or scope change
- 1Change requested
- 2Cost worked out
- 3Client approves in writingNeeds approval
- 4Added to final invoice
Registers and SOPs
Your registers and standards
Registers hold the fields this trade records. SOPs carry the steps and checks, so work is done the same way every time.
Project register
Budget and actual cost sheet
Releases and permissions
Shoot permissions and releases
Shoot legally and own the rights to every frame
Footage backup
Never lose a shoot day
Items and licences
Your first bill is right, and no licence lapses
Starter items arrive with unit, HSN and GST rate. The registrations this business usually needs are listed with a reminder before each one expires.
| Item | HSN | GST |
|---|---|---|
| Ad film production (30-60 sec) | 999612 | 18% |
| Corporate film | 999612 | 18% |
| Brand reels package (10 reels) | 999612 | 18% |
| YouTube show episode production | 999612 | 18% |
| Music video production | 999612 | 18% |
| Editing and post only | 999613 | 18% |
| Camera and light kit rental (out) | 997319 | 18% |
| Export production for foreign client (under LUT) | 999612 | 0% |
- GST registration
- Udyam (MSME) registration
- Shops and Establishments registration
- Professional tax registration
- GST Letter of Undertaking (LUT) for exportsIf it applies
- Drone registration and pilot certificateIf it applies
- TAN (tax deduction account number)If it applies
- PF registration (EPFO)If it applies
- ESI registration (ESIC)If it applies
- Insurance policyIf it applies
- Other licence or contract
Your people
The people who run it, each with their own login
Each person sees the screens and reminders for the work they do.
ProducerBudgets and wins projects, approves costs, deals with client and agency, collects payments.
DirectorWrites treatment, shot list, directs shoot and edit.
Line producerBooks crew, gear, locations and permissions, runs call sheets and shoot-day costs.
EditorIngests footage, cuts versions, handles revisions and final export.
Not covered yet
- Sending messages, bills and reminders on WhatsApp from MatruOS is not live yet. Today they go by link, QR code or email, and from your own phone in one tap.
- Live bank and UPI feeds are not connected yet. Upload a bank statement and MatruOS reads it into payments for you to confirm.
Questions people ask
How long does it take to set up MatruOS for a video production & YouTube studio?
Type one line about your business when you sign up, for example "Video production & YouTube studio". MatruOS picks this business type and sets up everything on this page in a few minutes. You then get a 7-day free trial, no card needed.
Do I have to type all of this in?
No. The routines, workflows, registers, items, licences and AI team on this page arrive already set up. You change what is different in your business, and bring your customers, items and balances from Zoho Books, Vyapar, Excel and others, with our team's help for Tally data.
Can I change the routines and workflows?
Yes. Every routine, workflow, register and SOP is yours to rename, retime, switch off or add to. MatruOS keeps the rest of the system in step with your changes.
What does the AI team do without asking me?
It runs routine checks and prepares drafts. Anything that sends, pays, signs, files or deletes waits for a person's approval. The one exception you can choose is payment reminders, which go out on their own once you have checked them and switched them on.
Creators, media and online selling
Other services in creators, media and online selling
Run a video production & YouTube studio on one system Set up for your trade when you sign up.
Describe your business once. MatruOS sets up your apps, brings in your data and puts Muni and the AI team to work, with your approval on every step that matters. 7-day free trial, no card needed.
See plans and what each includes